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ADVANCED MASTER

GENERATIVE, IMMERSIVE & MOTION DESIGN ART

Combine generative art, motion design, sound and interaction to create facilities, brand activations, and digital stage design. Learn to conceptualise and produce experiences that connect audiovisual content with space and audience engagement.

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Introduction

ESDI’s Master’s in Generative, Immersive and Real-Time Motion Design prepares you to conceptualise and produce experiences that connect image, sound, space and audience. You will learn to create visual systems that respond to music, movement and data, applying generative art and real-time technologies. This specialisation equips you to develop installations, brand activations and digital stage designs, combining creativity, experience direction and technical expertise.

The programme integrates TOUCHDESIGNER, RESOLUME and UNREAL ENGINE with creative programming, artificial intelligence, mapping and sound design. Through workshops and projects, you will work on everything from generating visuals to interacting with sensors and production planning. You will also explore spatial storytelling, brand consistency, budgeting and professional responsibility. The master’s programme culminates in a project based on a real-world brief, which you will present through a prototype or scale setup.

Key information

  • CERTIFICATION

    ESDI Advanced Education’s own certificate. Private, non-university training without ECTS credits

  • PRICE

    €9,300

    €8,900 if you book your place before 31/12/2026

  • DURATION

    225 hours, distributed between 2-3 days per week and 3-4 hours per day

  • MODE

    Blended learning: Face-to-face classes at ESDI Sabadell + one online session per week

  • NEXT CALL FOR APPLICATIONS

    April 2027

  • LANGUAGE

    Spanish

Curriculum

The curriculum connects generative art, real-time tools and experience direction. Through nine modules, you will learn to integrate image, sound, light and interaction into proposals for brands, events and spaces, culminating in a final project based on a real-world brief.

  • M1. GENERATIVE ART AND REAL-TIME VISUAL CULTURE.

     

    · Historical and contemporary references of generative art.
    · Algorithmic systems and generative aesthetics.
    · Reactive image and real-time visual culture.
    · Visual criteria applied to brands, events and spaces.
    · Analysis and creation of generative systems.

  • M2. TOUCHDESIGNER AND RESOLUME: REAL-TIME VISUAL PRODUCTION.

     

    · Nodal environment and construction of visual systems.
    · Generation of 2D and 3D content.
    · Real-time rendering and visual production.
    · VJing and projection.
    · Development of systems adaptable to facilities and shows.

  • M3. CREATIVE PROGRAMMING AND AI FOR INTERACTIVE SYSTEMS.

     

    · Python applied to TouchDesigner.
    · Logic and operation of interactive systems.
    · Generation of visuals and behaviors with AI.
    · Scripting and automation with AI assistants.
    · Building reactive systems through creative programming.

  • M4. VIDEO MAPPING, LIGHTING AND DIGITAL STAGE DESIGN.

     

    · Video mapping, pixel mapping and architectural projection.
    · DMX and lighting control.
    · Light simulation and calibration.
    · Digital set design and visual dramaturgy.
    · Development of experiences for physical spaces and events.

  • M5. REAL-TIME WITH UNREAL ENGINE AND IMMERSIVE PRODUCTION.

     

    · Creation of real-time environments with Unreal Engine.
    · 3D motion graphics and rendering.
    · Content for LED screens and spaces.
    · Augmented reality and virtual reality: AR/VR.
    · Audiovisual and immersive production for brand experiences.

  • M6. SOUND DESIGN AND REACTIVE AUDIO.

     

    · Fundamentals of sound design.

    · Generative and reactive audio.
    · Audiovisual synchronisation.
    · Real-time relationship between sound and image.
    · Integration of sound into facilities and shows.

  • M7. INTERACTION, SENSORS AND DATA VISUALIZATION.

     

    · Sensors and environmental data acquisition.
    · Artificial vision using AI and depth cameras.
    · Full-body interaction and visual and audio feedback.
    · Communication via OSC and MIDI.
    · Real-time data visualisation.

  • M8. DIRECTION OF EXPERIENCE, ETHICS AND PROFESSIONAL PRODUCTION.

     

    · Spatial narrative and event dramaturgy.
    · Audience engagement and brand consistency.
    · Budgets and team organisation.
    · On-site setup planning.
    · Ethics and intellectual property.
    · Use of AI and data in public spaces.

  • M9. INTEGRATIVE PROJECT WITH A COMPANY, BRAND OR EVENT.

     

    · Interpretation of a real-world brief.
    · Conceptualization of an immersive experience.
    · Integration of real-time, AI, sound, interaction and experience direction.
    · Development of a prototype or scale setup.
    · Presentation and defense before an academic and external professional jury.

Methodology

The programme combines conceptual fundaments with workshops in visual production, creative programming, mapping, sound and interaction. You will learn to connect tools and disciplines through exercises applied to facilities, events and brand experiences, relating content design to its behaviour in space.

The projects allow you to progress from concept to prototype, incorporating decisions about storytelling, audience engagement and staging. The integrative project begins with a real-world brief and culminates in a prototype or scale setup that you will present to an academic and external professional jury, explaining both the creative proposal and the production decisions.

Career opportunities

Depending on your training, experience and interests, this specialisation allows you to direct your professional development towards profiles such as:

  • Immersive Experience Director/Producer for Brands and Events

  • Real-Time Visual Designer or Real-Time Motion Designer

  • Creative Technologist

  • Video-Mapping Artist or Show Designer

  • Unreal Real-Time Artist or XR Experience Designer

  • Interactive Installation and Data Visualisation Designer

  • TouchDesigner Artist

  • VJ or Live Visual Operator

Programme overview

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