COURSE FOR COMPANIES
INTELIGENCIA VISUAL
Communicate and think better through visual language. Discover how visual thinking improves comprehension, decision-making, and problem-solving.
Introduction
Learn how visual thinking enables innovation and more effective problem-solving. This masterclass highlights visual communication as a key tool for understanding and conveying knowledge, helping to structure ideas and simplify complexity in professional settings.
Throughout the course, we explore the evolution of graphic thinking, from cave paintings to contemporary data visualization, analyzing how images, maps, and diagrams have influenced the way we think, make decisions, and innovate. The goal is to rediscover this universal language to address problems with greater clarity and insight.
Key Information
-
DURATION
6 hours
-
PRICE
For inquiries, please contact empresa@esdi.edu.es
-
MODE
Customized according to the company’s preference
-
LANGUAGE
The course can be taken in Spanish, Catalan, or English
Contents
The content is designed to develop key competencies and apply learning directly in the professional environment. It is divided into the following sections:
-
1. THE ORIGINS OF VISUAL THINKING.
Cave paintings and early symbolic systems.The image as a tool for survival and cultural transmission.
-
2. GRAPHIC THINKING AND KNOWLEDGE.
Maps, schemes and diagrams in history. -
3. FROM ILLUSTRATION TO DATA VISUALIZATION.
Evolution towards contemporary visual systems.Clarifying complexity through visualization.
-
4. VISUAL THINKING TODAY.
A cross-cutting language in professional environments.
Applications in innovation, problem-solving, and communication.
Who Is It Aimed at?
COURSE OBJECTIVES
This program is designed for professionals who work in environments where they need to make decisions, lead teams, communicate ideas, and generate solutions in changing contexts. It is especially geared towards management teams and middle managers, but is also open to any professional who wants to develop these skills in their daily work.
The sessions are conducted in small groups of between 15 and 20 participants, which allows combining conceptual rigor with group dynamics and the practical application of learning.
COURSE OBJECTIVES
-
Understanding visual thinking as an ancient and universal language.
-
Recognize the role of visual communication in the transmission of knowledge.
-
Analyze how images, maps, and diagrams have influenced human cognition.
-
Connecting the evolution of graphic thinking with decision-making, strategy, and innovation.
-
Revaluing visual thinking as a tool to address complex problems.
Professional Application
This course provides a solid conceptual foundation for:
- Understand why visual thinking improves clarity and efficiency.
- Design more effective communication strategies.
- Manage complex problems with a structured perspective.
- Boost processes of innovation and strategic thinking.
- Reconnect with a universal visual language applicable to any sector.
Course Instructor
-
Strategic design leader with over two decades of international experience. His professional approach is grounded in the intersection of innovation, business strategy, and the human factor. He is recognised as an empathetic leader who manages multicultural teams by prioritising emotions, fostering radical transparency, professional ethics, and mutual trust. Throughout his career, from Europe to Asia, he has developed a creative mindset that seeks to transcend the traditional boundaries of design, crossing disciplines to find holistic solutions.
He has proven experience in integrating classical design, user-centred design (UCD), Design Thinking, and service design to address complex business challenges, with a strong interest in applying ethics to technological design.
Request Information
If you are a company and are interested in ESDI’s in-company training programs, you can contact our Career Services, Alumni and Corporate Relations Department via email, phone or WhatsApp.