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Creative Lab

Have you ever wondered how trendy colors are installed? Why can a certain designer's collection draw on a similar palette to that of a completely different artist? Behind every piece or design product, color trends are an important part of the creative process of designers, offering a brushstroke of the tastes and needs of the public with a look to the future.

However, who is responsible for determining these color trends? As an institution that seeks to promote design research, ESDi created a research laboratory dedicated to defining future color trends that apply in different areas of design.

On a biannual basis, this entity, ESDiColor_LAB, has the possibility to share its chromatic proposals in a global framework thanks to its participation in the Intercolor International Congress, a research platform dedicated to designing reference color charts for the textile industry , fashion and product design.

As part of the 15 members, ESDiColor_LAB, is the only representative of Spain that is part of the instances of definition of trends and, at the same time, stands out for being the only organization from the academic world. Complementing the perspective of the other companies and associations from European, Asian and American countries that make up the work team, ESDiColor_LAB makes a conceptual contribution that starts from sociology. "The fact of having resident students from different disciplines, not only in fashion, also brings to the project a very rich and young vision that the members of Intercolor interpret as very positive, since it flees, a bit, from the strictly focused vision. fashion provided by the rest of the countries ", specifies Dra. Encarna Ruiz, director of ESDiColor_LAB

Intercolor Spain A/W 19/20

As part of the 15 members, ESDiColor_LAB, is the only representative of Spain that is part of the instances of definition of trends and, at the same time, stands out for being the only organization from the academic world. Complementing the perspective of the other companies and associations from European, Asian and American countries that make up the work team, ESDiColor_LAB makes a conceptual contribution that starts from sociology.

"The fact of having resident students from different disciplines, not only in fashion, also brings to the project a very rich and young vision that the members of Intercolor interpret as very positive, since it flees, a bit, from the strictly focused vision. fashion contributed by the rest of the countries ".
Dra. Encarna Ruiz, director of ESDiColor_LAB.

How we work?

Our work team is made up of teachers and researchers from the ESDI Fashion Experimentation and Application area, who, together with resident students, start from a sociological-semantic analysis from which they identify changes in lifestyles. and in trends present in the sociocultural imaginary, which are translated into the language of color.

The end result is cards that reflect the colors, textures and materials of future seasons, each one referring to different perspectives around a key concept. These color charts, then presented to the Intercolor congresses, are discussed and analyzed among the different participating organizations, which make up a single common chart that will later reach the text industry fairs.

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