Did you ever wonder how certain colors become fashionable? Why a certain designer’s collection uses a color palette that is similar to the one used by an entirely different artist? Behind every desing piece or product, color trends are an important part of the creative process, giving designers a glance of the taste and the needs of the public.
However, who’s responsible for determining said chromatic trends? As an institution that wishes to promote research in the design field, ESDi created a research lab dedicated to the definition of future color trends, able to be applied in different design fields.
Biannually, this entity, ESDiColor_LAB, has the possibility to share their chromatic proposals in an international frame thanks to their participation in the international color congress Intercolor, a research platform that designs the color cards that the textile industry, the fashion industry and the product design industry takes as reference.