The shapes, textures and structures are not the only elements that define a design. Among them, color is always highlighted as one of the most defining aspects, even if it is, at the same time, one of the most volatile, constantly subjected to the different trends. Working from an inquisitiveness around the role of color and the changing nature of fashion, ESDi created its own research lab dedicated to the definition of future chromatic trends, applied to different design areas.
Bianually, this entity, ESDiColor_Lab, has the possibility to share their color proposals in a global framework thanks to its participation in the international color congress Intercolor, a research platform that designs the benchmark color cards of the textile, fashion and product industries.
Furthermore, the lab works with the creation of a wearable proposal that, in the intersection between design, dance and technology, can help dancers to interact through the sense of touch. The skirt brand Marola is another of the ESDi_ColorLAB projects, focused on and analysis of the communication channels of the brand and a design proposal for the brand’s catalogue.